Alchemy

(noun) Process through which one transforms existing objects into objects of greater value .

The Alchemy Method

A suite of brand marketing consultancy services that identify and optimize existing company assets to generate incremental revenue and add value.

BRAND MARKETING CONSULTANCY SERVICES

1. FORGING ALLIANCES

We define a “Strategic alliance”, as two companies coming together to form a mutually beneficial relationship that helps drive growth and incremental revenue for both sides.

Examples include, among others:
(i) leveraging another company’s distribution & reach to build new customers,
(ii) gaining added placement and driving sales through the right co-promotion, or
(iii) sharing capabilities to optimize current product offerings.

Seltzer Licensing Group conducts an assessment of your goals, develops a plan that uses strategic alliances to achieve those goals and identifies the best partners and paths for executing that plan.